Senior Product Marketing Manager - Product Led Growth

Are you a superstar product marketer looking for your next big challenge? Well, we have just the job for you…

Sitting at the intersection of our Product and Commercial teams, Product Marketing at Pleo gets to work on some of the most exciting parts of the entire business, from customer and market understanding, to creating epic product launches and driving both business value and customer love. This role sits with our product led growth teams, drives acquisition, retention, expansion and supports monetisation across the customer lifecycle.

Keep on reading if you’re looking for a high-impact role, working with customer-obsessed and (we like to think) extremely friendly teams that are building the next generation of spend management optimisation products.

You’ll thrive in this role if…

• You have at least 5 years of product marketing experience. 
• You have experience of working with financial products.
• You leave no stone unturned when it comes to conducting market, competitor and customer research to gather insights and assess market opportunities.
• You’re experienced in creating value propositions, messaging and impactful product collateral.
• You work customer insights and data based and are familiar with tools to synthesize product, customer and market data.
• You’ve led product and feature launches from conception phase to announcement and adoption. 
• You have a track record in driving product led growth.
• You are curious, technologically savvy and not afraid of getting hands-on in the details. You want to know how things work!
• You know how to design an experiment and measure what matters.
• You’re a strong communicator, be it writing copy for marketing collateral or presenting to the rest of the business. 

Things you’ll be doing

• Develop and execute strategies to convert leads into paying customers and grow existing users
• Partner with user research and business intelligence and become a customer journey understanding expert
• Partner and become a conduit between Product and the Commercial teams (Sales, Customer Success, Marketing) at Pleo, ensuring departments are aligned and working towards the same goals.
• Collaborate with commercial and product stakeholders to evolve pricing and self-service monetization
• Identify, test and verify the value of new opportunities
• Oversee the process for creating product positioning, value propositions and messaging that resonates with our buying audience.
• Create clear, compelling product value communication across all touchpoints.
• Build in-product and onboarding communications

Show me the benefits!

• Your own Pleo card (no more out-of-pocket spending!)
• Lunch is on us - with catering in our Lisbon, Copenhagen and London offices or a monthly lunch allowance paid directly together with  your salary in other markets 🍜
• Private health insurance to ensure you’re fit in body and mind to do your best work
• We offer 25 days of holiday + your public holidays
• For our Product Marketing Team, we offer a hybrid model (two days in the office per week)
• Option to purchase 5 additional days of holiday through a salary sacrifice
• Wellbeing days - fully paid days off designed for a slower pace, allowing you to take time to recharge and prioritise self-care
• We’re trialling MyndUp to give our employees access to free mental health and wellbeing support with great success so far  ❤️‍🩹
• Access to LinkedIn Learning - acquire new skills, stay abreast of industry trends and fuel your personal and professional development continuously 
• Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work 👶
• All of us have a stake in Pleo’s success - ask us about our equity grant scheme