Creative Writing Strategist - Korea

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

 Netflix is building the world’s leading entertainment platform, offering great films, series, live shows, and games that push the boundaries of storytelling and delight members of all ages and tastes across the world.

We are seeking a seasoned bilingual (English & Korean) copywriter to join the Product Discovery and Promotion team and help bring Korean content to members around the world. The ideal candidate is a skilled writer and editor with a strong knowledge of Korean entertainment. We’re particularly interested in candidates with a strong background in entertainment, product writing, and content design. Please note that a writing exercise will be part of the application process.

Your Day-to-Day

• You’ll oversee title-related copy, such as synopses, supplemental messages, and other related writing on the Netflix product experience. You'll work closely with a network of agencies and entertainment writers across the globe to deliver compelling copy on titles that connect users to the content they love.
• You’ll apply your writing expertise and passion to cross-functional innovation projects, collaborating with visual promotions, analysis, localization, design, and product teams.  
• You’ll work with the APAC Managing Editor to ensure that projects are adequately resourced with the right writers, and you’ll ensure that external resources have access to relevant information and provide editorial guidance for priority titles. You’ll also collaborate closely with other stakeholders to gather insight on Netflix's original language content and support the writing efforts to bring this content to a global audience.

Key Responsibilities

• Align with stakeholders on creative briefs to ideate, oversee, and/or execute copy for high-priority titles on the service

• Collaborate with creative teams on positioning Netflix series on the product

• Create and supervise creative briefs for external vendors working on priority titles

• Contribute to innovation initiatives and give feedback to continuously improve writing tools and workflow

• Share context around specific markets and initiatives with cross-functional partners and Managing Editors—this includes presentations, regular syncs with partners, etc.

• Work with the Managing Editor to continuously update documentation for writing standards and quality control, including sensitive language style guides, regional workflow, etc.

• Audit and provide feedback on writing tasks. This includes regularly reviewing synopses and other relevant writing tasks, completing scorecards, providing meaningful and actionable feedback to partners, and escalating concerns as needed

• Interpret and analyze data on writing tasks to deeply understand local and regional member preferences and develop creative hypotheses based on obtained insight

What Will Help You Succeed

• Deep content and cultural knowledge about Korean entertainment. Simply put, you’re a superfan who’s excited to write about our shows — and can help members around the globe get excited about them too

• Experience and comfort collaborating with multifaceted digital production teams

• A love of language and writing. Even though you’re an expert with deep knowledge, you’ll always write with an empathetic understanding of a broader audience in mind. You must be comfortable with rigorous editing, tight deadlines, and workshopping copy with a team of writers and editors

• Flexibility and versatility as a writer. Whether the assignment at hand is a synopsis for a melodrama series or lean back 예능, you understand that different types of content should have copy tailored to their respective tones

• An exceptional collaborator, with a deep commitment to our team’s core values, like candid feedback, passion, and curiosity

• Experience with creating at scale and working with outsourcing models and proprietary tools

• Innovative thinking. We’re looking for someone who’s constantly looking for ways to improve the member experience through experimentation and testing

Key Qualifications

• Deep experience in writing and editing in creative spaces, such as consumer-focused copywriting, scriptwriting, or entertainment journalism

• Proven stakeholder management skills

• Collaborative and self-motivated working style

• Mastery of AP style 

• Excellent organizational and prioritization skills

• Outstanding communication skills

• Native fluency in Korean (reading, speaking, and writing) and full professional fluency in English

Good-to-Haves

• Experience working with global tech or media brands

• Experience with AB testing and GenerativeAI

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

포용성은 넷플릭스의 핵심 가치 중 하나이며, 저희는 모든 지원자에게 의미 있는 면접 경험을 제공하기 위해 노력하고 있습니다. 채용 절차 중 장애나 기타 사유로 지원이나 조정이 필요하신 경우, 귀하의 채용 담당자에게 요청해 주시기 바랍니다.

저희는 고용주로서 균등한 기회를 제공하고 다양성을 존중하며.  저희는 다양성과 포용성에 대해 진지하고 신중하게 받아들이며, 인종, 민족, 종교, 피부색, 출생지, 생물학적 성별, 성별 정체성 및 표현, 성적 지향, 나이, 결혼 여부, 군 복무 또는 장애 여부 등을 이유로 차별하지 않습니다