Senior Analyst, Price & Discount Strategy

We are hiring a Senior Analyst, Pricing & Discount Strategy to own and execute our strategic vision for pricing and discounts. In this role, you will be responsible for optimizing pricing and discount strategies for HelloFresh Core and adjacent brands across the customer lifecycle, with the goal of maximizing profitability while staying competitive. This position offers a unique opportunity to influence and drive HelloFresh's growth by shaping pricing and discount strategies, conducting tests, and collaborating with cross-functional teams to assess financial impacts and make data-driven decisions. The insights you provide will be critical in ensuring that we deliver a world-class experience for our customers and will help drive profitable, long-term growth for the business.

You will…

• Help execute, actualize, and continuously optimize our price and discount strategies across 7 brands for our NA Cluster – with a primary focus on our active customer base
• Maintain a pipeline of discount optimization opportunities, innovative incentive opportunities & desired learnings. Leverage data and own analysis to define strategic pricing and discount opportunities. 
• Oversee end-to-end AB testing process: set-up with channel owner, test monitoring, test analysis. Maintain documentation on business impact & message to appropriate stakeholders
• Tell the story behind numbers to effectively communicate the implication of risks & opportunities and their impact on the business
• Collaborate with Marketing, CRM, Product, Loyalty, and Analytics on pricing and discount related initiatives to drive short and long term customer profitability
• Partner with Data Science to define customer segmentation strategies
• Maintain source of truth documentation on live pricing & discounts
• Manage implementation of discounts & extra marketing tools related to pricing & discounting

You have…

• Bachelor’s degree required in marketing, business or STEM-related fields (e.g. mathematics, engineering, computer science, economics, statistics, etc.)
• 2-4 years of professional experience in pricing strategy, consulting, analytics, or a subscription-based business model
• Strong analytical skills in Excel and SQL.
• Experience devising and measuring the effectiveness of pricing strategies (including AB testing), with a proven track record from other data-rich business environments
• Analytical experience working with digital business models and collaborating with marketing departments 
• Outstanding written and verbal communication skills with a proven ability to lead effective meetings and presentations 
• Experience individually driving projects, finding creative and proactive solutions to problems
• Prior experience with project management a plus
• A pragmatic, hands-on mentality to drive towards impact

You’ll get…

• Competitive salary, 401k with company match that vests immediately upon participation, and company equity plan based on role
• Generous PTO, including sabbatical, and parental leave of up to 16 weeks
• Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
• Tuition reimbursement for continuing education
• Up to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)   
• Access to 7 different Employee Resource Groups (ERGs) including those for BIPOC, women, veterans, parents, and LGBTQ+
• Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

Flexible Hybrid Approach

At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience. 

To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.

#LI-HYBRID

Working Conditions

It’s no surprise that as a food company, we use many ingredients that may be considered common allergens (i.e. peanuts, tree nuts, milk, etc.). Whether this role is based out of our headquarters or one of our distribution centers, it is possible that you may be exposed to such allergens in this role. If you have any concerns with being exposed to any particular food ingredients, including meat, please disclose this during the hiring process. 

Interested in joining the HelloFresh team? Don’t be chai, apply! Submit your application in PDF format today.