Meesho
Senior Creative Strategist
🌎
Bangalore, Karnataka
2 months ago
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📥 0 clicked apply
Job Description
About the Team
If you are excited about driving 10X growth for India’s only true (and profitable 😀) e-commerce platform, then this might be the role for you.
As part of the Meesho growth team, we drive end-to-end growth for Meesho: Awareness > Acquisition > Activation > Engagement > Retention > Resurrection. We are also the custodians of channelizing user intent in the most optimal way, which includes managing Meesho app Homepage, building Deal constructs; and also increasing repeat preference for Meesho through Sale events and Loyalty programs.
Creative team is the engine powering each of the above workstreams. We have a diverse mix of designers, video ninjas, storytellers, content creators who work along with their business counterparts to build impactful creatives and deliver business results. Key pods:
- Performance Marketing - Meta, Google, Play Store, etc.
- CRM - Push notifications, Whatsapp, etc.
- Branding - Sale campaigns, Surgical unlocks, Brand Identity, etc. Social Media -Instagram, YouTube, etc.
- Homepage (App, Web) & Merchandizing
- Strategic projects, e.g. grocery, AI
About the Role
As the Sr. Creative Strategist, your role will be pivotal in developing innovative, channel specific and culturally relevant creative strategies that Meesho creates on-app and off-app. You will provide a blend creativity with strategic thinking to the to drive effective campaigns that enhance brand visibility and customer engagement.
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