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Apple

Data Analyst - Social Media

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Sunnyvale, California, United States

1d ago
👀 3 views
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Job Description

Description

Description
This role requires an analytical and strategic problem solver who can collect, analyze, derive insights, and offer conclusions and recommendations on data from a variety of sources via internal databases and external tools. This person loves to dig into data to understand an audience’s motivations, behaviors, and attributes in order to help advise marketing strategy. Responsibilities: - Builds easy-to-consume ongoing dashboards and measurement plans; monitors and shares insights at a regular cadence throughout the year - Partners with social team to build ad-hoc analyses such as social listening, audience segmentation, competitive analyses - Present and communicate findings to multi-functional teams and management in order to drive business decisions - Strives to ladder up social critical metrics to broader business objectives

Minimum Qualifications

Minimum Qualifications
  • 5+ years of Experience with social listening, including audience and sentiment analysis.
  • Experience with social analytics through native and third-party tools for social platforms such as Facebook, Instagram, X/Twitter, Youtube, Sprinklr, Tubular, ListenFirst, Talkwalker, etc.
  • Experience with data visualization/business intelligence tools like Tableau.

Key Qualifications

Key Qualifications

Preferred Qualifications

Preferred Qualifications
  • Self-sufficient, proactive and resourceful, comfortable working autonomously and driving an analytics project from beginning to end.
  • Demonstrated ability to consolidate a variety of data types to build a comprehensive picture of campaign and brand performance and identify optimization opportunities across the user journey.
  • Can strongly communicate a complex graph and distill the business and marketing insight to partners in visual, verbal and written form.
  • Collaborator, creative problem solver…and potential AI user.

Education & Experience

Education & Experience

Additional Requirements

Additional Requirements

Pay & Benefits

Pay & Benefits
  • At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $115,100 and $173,300, and your base pay will depend on your skills, qualifications, experience, and location.

    Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

    Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

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  • Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.

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