Apple
Marketing Lead, Apple Services - Europe
🌎
London, England, United Kingdom
23h ago
👀 1 views
📥 0 clicked apply
Job Description
Description
Description
Lead a team of highly skilled brand and content marketers to develop and drive awareness across Apple Services. Drive growth across Apple Services through acquisition, user engagement and churn reduction via multiple channels such as Strategic Partnerships, Performance, CRM and Affiliate marketing. Collaborate with a broad range of internal partners to ensure all programmes and campaigns are well structured and aligned with business objectives. Analyse and optimise all projects and campaigns to find opportunities to grow based on customer insights that are aligned with Apple values. Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level to help develop programs.
Minimum Qualifications
Minimum Qualifications
- Outstanding leadership skills, with the ability to lead by example and be very hands on with programmes and campaigns.
- Extensive experience in subscription marketing - defining strategies to optimise for acquisition, engagement and retention
- Excellent external partnership skills, ideally carrier, media and retail
- Proven expertise in project management skills, to collaborate with multiple partners, prioritise high impact activities, and keep sophisticated projects moving forward.
Key Qualifications
Key Qualifications
Preferred Qualifications
Preferred Qualifications
- Excellent communication skills with the ability to build positive relationships with partners both internally and externally.
- Growth track record, with experience running consumer lifecycle or growth campaigns across multiple channels.
- A real passion for technology, content, art and culture
- Deep knowledge of marketing tools, strategies and industry trends.
- Understanding of the iOS ecosystem, monetisation, customer engagement and acquisition models.
- Results-oriented and analytical, with a focus on attention to detail.
Education & Experience
Education & Experience
Additional Requirements
Additional Requirements
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