Brand Strategy Lead, Company Marketing

Meta is looking for an experienced brand strategy leader to lead a team responsible for identifying the most important brand opportunities across Meta’s portfolio, embedding with product teams to champion people and our brand and building the systems and tools to help teams make enduring decisions. In this role, you will help define the company’s brand architecture strategy, develop brand positioning and naming models and support the development of identity systems, brand marketing activations and product experiences. We are looking for someone with experience energizing and directing teams in order to solve complex, ambiguous problems on some of our most timely and priority brand initiatives. You will have experience rallying individual contributors, cross-functional teams and stakeholders at all levels around your vision. You will also have experience developing cogent, creative and insights-driven brand strategies. You will have experience pivoting, when needed, to go after new opportunities, and be known for asking and answering difficult questions, forming quick (but sound) perspectives, advising stakeholders and engaging as a true partner to multi-disciplinary teams. You look beyond individual brands and teams to optimize for our goals as a company (a portfolio of brands). Finally, you are excited about Meta’s future, the potential of AI and the metaverse, and about leading a team to accelerate the arrival of that future.