1Password

1Password

Sr Product Marketing Manager, Enterprise Segment

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🌍Remote (US or Canada)
3w ago
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Job Description

Remote
About 1PasswordAt 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Extended Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 165,000 businesses and millions of people trust us to provide seamless, secure access to their most critical information. 
If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.
1Password is seeking an experienced, customer-centric product marketer to support marketing and go-to-market (GTM) strategies for our enterprise segment. This role will own the research, strategy, and narrative development that connects the value of our Enterprise Password Manager (EPM) and Extended Access Management (XAM) solutions to enterprise decision-makers, including CISOs, CIOs, and IT leaders.
As the voice of the customer, you will conduct market and customer research to uncover key pain points, competitive insights, and evolving security challenges, shaping messaging and positioning that deeply resonates with large enterprises. You will define ICPs, create compelling solution and product narratives, define segment-specific playbooks, and enable marketing teams with the insights and tools needed to drive pipeline growth, adoption, and expansion.This role demands a strong cross-functional leader who can collaborate closely with marketing, product, and go-to-market teams to align strategies, develop effective storytelling, optimize messaging within integrated campaigns, and create GTM playbooks that accelerate growth in the enterprise segment. Your ability to translate customer and market insights into actionable marketing strategies will be essential to 1Password’s success.
An understanding of enterprise workforce cybersecurity challenges is critical. This role requires experience with enterprise buyers ranging from heads of IT/Security to CIO/CISOs. Knowledge of identity and access management (IAM), identity access governance (IGA), device security, and related areas is desired. A successful candidate will be comfortable operating at the intersection of technology, marketing, and strategy.
This position is remote (open to candidates located in the US and Canada).
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