Client Strategy Director - Integrated Media

Who You Will Be Working With

As our Client Strategy Director, you’ll play an essential role in creating and executing impactful strategies for a diverse client portfolio while leading a collaborative, inclusive team of media leads and supervisors. You’ll drive the development of comprehensive media plans aligned with client goals, manage budget forecasts, and foster growth within your team. With a keen understanding of client business objectives and a focus on continuous improvement, you’ll build strong relationships with senior stakeholders to support effective collaboration, remove barriers to success, and promote long-term partnerships. You’ll also oversee high-level communications and strategic planning efforts, from leading client meetings to fostering cross-functional collaboration, providing subject matter expertise, and guiding resource allocation across multiple media initiatives. This role is an opportunity to leverage your leadership, industry insight, and forward-thinking approach to create meaningful client impact and support your team’s growth.

What You Will Do

• Design and guide full-funnel media plans and recommendations, ensuring strategies align with clients’ brand vision and objectives. Use past performance data and advanced planning tools to refine and strengthen strategies.
• Manage budget forecasts, optimize ad spend, and ensure results align with client KPIs. Seek growth opportunities that drive profitability through strong fiscal management and strategic insight.
• Serve as a trusted contact for clients, building relationships, deepening your understanding of their business, and proactively identifying opportunities. Ensure clear, consistent communication across all client touchpoints.
• Introduce and refine innovative media strategies to improve client outcomes and streamline internal operations, always focused on enhancing efficiency and effectiveness.
• Lead the creation, presentation, and regular updates of media plans and deliverables, showcasing thought leadership in client interactions and using tools like Keynote and PowerPoint for engaging presentations.
• Act as the bridge between clients, internal teams, and external partners. Advocate for client needs while optimizing team operations to drive cohesive, omnichannel media strategies.
• Oversee budget planning and forecasting, collaborating with media teams to keep investments flexible, well-aligned, and geared toward client performance goals.
• Mentor and support a team of media professionals, fostering a culture of innovation, continuous improvement, and proactive solutions. Ensure alignment with best practices and media standards.
• Drive project excellence by managing timelines, go-to-market strategies, and team priorities. Implement efficient systems to support timely delivery of client goals.
• Resolve challenges that impact team performance or client expectations, offering actionable feedback and encouraging a growth-oriented, adaptable team culture.
• Collaborate with media and analytics teams to create insightful reports and dashboards that drive data-informed recommendations aligned with client objectives.
• Oversee the performance of omnichannel campaigns, managing budget allocation, recommending improvements, and addressing issues in real-time.
• Ensure client reporting deliverables align with their learning agenda and broader business objectives, delivering value and insights across media channels.
• Lead test-and-learn initiatives, share results, and facilitate incrementality testing to support ongoing improvement.
• Stay ahead of industry trends, new platforms, and technological developments, proactively offering recommendations to support client innovation and growth.
• Deeply understand each client’s business by analyzing their industry, target audiences, competitors, and unique selling points, providing strategic insights that align with their goals.

What You Will Bring

• 8+ years in digital marketing, with a bachelor’s degree or equivalent experience.
• 4+ years of people management experience, with strong skills in mentoring, training, and guiding team members to achieve their potential.
• A strong background in fostering collaboration to drive alignment and teamwork across diverse teams.
• A thoughtful and strategic approach to consulting, enabling you to deliver impactful solutions that address client needs.
• A well-rounded understanding of digital marketing and insights management, helping you craft data-driven strategies that align with client goals.
• A proven track record in marketing digital buying environments and multi-channel marketing, creating comprehensive and innovative media strategies.
• Proficiency in tools like Microsoft Excel, Microsoft PowerPoint, Keynote, and Google Slides to support seamless data presentation and analysis.
• A focus on client service and coaching, fostering strong relationships and professional development within your team.
• High emotional intelligence and interpersonal skills, inspiring trust and collaboration with clients and colleagues.
• Exceptional organizational skills and familiarity with project management frameworks, such as the waterfall model, to ensure efficient and well-structured workflows.
• A data-driven mindset, leveraging analysis to create actionable recommendations that exceed client expectations.
• A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.