The Retail Media team helps national brands connect with Hello Fresh Group’s customers via product samples, recipe integration, digital activations, brand experiences, and meal kit sponsorship. Through our network of brands, we reach tens of millions of consumers each month allowing brands to engage specific consumer segments and drive mass-scale trial, purchase conversion and authentic word of mouth conversations both online and offline.
HelloFresh seeks an experienced Account Executive, Retail Media to build on the success of this unique offering and to increase sales. The ideal candidate has 5+ years of successful sales experience working with national
CPG Brands and the digital agencies that represent them for product sampling, couponing, shopper marketing, digital and trade marketing. With your broad and long-standing client-side and agency relationships, consultative approach and deep understanding of the digital landscape, you will act as a strategic partner to your assigned clients and sell a broad range of advertising solutions that will ensure that their business goals are met.
Responsibilities…
- Manage all aspects of the sales process including opening and developing new business, closing add-on and incremental business, determining needs, and proposing compelling programs.
- Create strategic marketing solutions for CPG clients
- Develop sales plan for territory to meet or exceed growth and revenue goal
- Build and maintain strong client and agency relationships
- Represent Hello Fresh as one of the company’s key external evangelists
Requirements…
- 5+ years years successful CPG sales experience
- Proven track record of meeting and exceeding renewal goals and margins
- Demonstrated success at growing repeat business
- Ability to communicate effectively in person, phone, and email
- Emotional intelligence, positive attitude, enthusiasm, high energy, attention to detail, strong followthrough
- Comfort working in a fast-paced, hands-on, rapidly changing environment
- Ability/willingness to travel domestically
- BA/BS degree
You’ll get…
- Competitive salary, 401k with company match that vests immediately upon participation, and company equity plan based on role
- Generous PTO and parental leave of up to 16 weeks
- Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
- Tuition reimbursement for continuing education
- Up to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
- Access to 6 different Employee Resource Groups (ERGs) including those for minorities, women, veterans, parents, and LGBTQ+
- Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is growing exponentially year over year
This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.