Senior Manager, Intergrated Marketing, Buy with Prime (BwP)/Multi-Channel Fulfillment (MCF)

The Buy with Prime (BwP)/MCF team’s mission is to help merchants grow their businesses beyond Amazon.com by externalizing the best of Amazon’s supply chain and direct to consumer (DTC) services. We are looking for an experienced and customer-obsessed Marketing Leader to help us delight shoppers and merchants alike. This leader will ensure marketing plays a critical role in upstream strategy creation and aligning stakeholders as well as downstream execution of strategy with the team.

Key job responsibilities
- Grow adoption of MCF and BwP by driving awareness, demand, and acquisition through marketing campaigns across multiple digital channels
- Develop the strategy for top of the funnel marketing activities including lead generation campaigns and ownership of our global MCF landing pages
- Lead team responsible for design, content, and web marketing channels.
- Participate as a strategic leader withing the GTM leadership group.
- Partner with and manage external creative agencies to deliver on marketing goals.

About the team
Buy with Prime (BwP) and Multi Channel Fulfillment (MCF) are helping people reimagine the way they shop….wherever they do! Our vision is to enable every entrepreneur in the world to reach every customer in the world through every channel they can imagine. Buy with Prime (BwP) is a new way to extend Prime shopping benefits—including fast, free shipping, a seamless checkout experience, and free returns—to merchants’ own online stores, ultimately increasing selection for Prime members. For over 20 years, Amazon been empowering small and medium-sized businesses with opportunities to grow. Buy with Prime is an exciting next step in our mission to help merchants of all sizes grow their business—whether on Amazon or beyond.

Multi-Channel Fulfillment (MCF) aims to enable organizations across the world with reliable, cost effective, and flexible end-to-end eCommerce fulfillment solutions in order to help them scale, succeed, and offer best in class experiences to their customers. MCF represents the core fulfillment capability of Buy with Prime (BwP), a new business initiative for Amazon.- 8+ years of professional non-internship marketing experience
- 5+ years of team management experience
- Experience driving direction and alignment with cross-functional teams
- Experience communicating results to senior/executive leaders
- Experience guiding creative input, development and execution from concept to completion
- Experience partnering with customer facing account teams to deliver critical sales assets.
- Experience using data and metrics to drive improvements- Experience defining marketing strategy and executional excellence
- Hands on experience of working across the various sub streams of marketing like, Digital, PMM, Insights, Brand.
- Experience in lifecycle marketing, leads generation
- Experience leading across multiple locales

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $140,500/year in our lowest geographic market up to $232,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.