The Event Experience Design [Brand Studio] team at HashiCorp is made up of multi-disciplinary, highly talented collaborative designers. Our team sits within the Marketing organization at HashiCorp, partnering closely with peers across all Marketing departments.
Our team’s mission is to express the value of our brand through multiple channels and mediums—spanning digital to physical, static to kinetic—to engage, educate, and establish trust with both practitioners who love our products and enterprises looking to enable their businesses at scale with HashiCorp. We are responsible for leading creative across all of our field marketing events (custom and turn-key exhibits), large internal events (Sales kickoff, etc.) and proprietary events (HashiConf & HashiDays).
We work with our audiences at heart and our ‘beauty works better’ principle in hand. We believe the collaborative process can and should be engaging for all, continually improve with insights, and regularly deliver positive outcomes for our business. Through our work, we strive to build a remarkable enterprise brand by delivering high-quality design and continual brand innovation.
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Ensure designs and content reflect consistently both the brand image and company principles
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Establish and maintain working relationships with creative and production vendors, strengthen partnerships with current vendors, and conceive/execute creative
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Design branded physical environments, including custom exhibits, turn-key booths, branded collateral, social materials, and interactive installations that align with the brand
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Design guidelines and kits for self-serve materials for events across marketing
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Collaborate with other designers and external production teams to ensure cohesive brand storytelling
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Develop mood boards, to-scale drawings, 3D renderings, and presentation materials to communicate design concepts.
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Create and maintain floorplans, sign location plans and other planning documents
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Ensure brand consistency across all environmental touchpoints, integrating digital and physical experiences.
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Stay updated on industry trends in sustainability, materials, and experiential design.
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Collaborate with and mentor other designers within the team.
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Travel to participate in site visits and event builds [as needed basis]
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Your perspective and voice will help give shape to our brand and our ever-evolving studio culture.
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Experience in Environmental Design, Graphic Design, Brand Design, or a related field.
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Strong understanding of branding, experiential design, and materials.
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Deep understanding of the user journey through an event
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Proficiency in design software such as Adobe Creative Suite, Figma, Keynote, SketchUp, CAD, or other 3D modeling tools.
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Excellent communication and collaboration skills.
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Ability to translate brand identities into engaging, spatial experiences.
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Knowledge of printing, fabrication techniques, and sustainable design principles