Integrated Marketing Manager

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.

So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

The Role

This role sits within the UK Integrated Marketing team reporting to the Head of Marketing for EMEA and Canada. Our team aims to increase share of voice and market penetration for Square by creating demand for our brand and products. We raise awareness and consideration of the brand so that all acquisition channels are more effective, and we drive qualified leads to the sales team. This person will be responsible for delivering marketing initiatives - predominantly via events and content - that achieve these goals. The role is critical at helping Square hit its ambitious growth goals in the UK by standing out vs the competition and by driving a healthy sales pipeline.

We offer flexible working with the ability to work from home within the U.K.

You Will

• Own event marketing for the UK, which includes everything from intimate dinner events for our sales team to full scale trade show appearances. It includes events run by Square as well as events that we show up at in conjunction with partners.
• Lead our hospitality programme, ensuring we create memorable experiences that help our sales team win.
• Own content marketing for the UK including written content, video and webinars. This will include working with agencies / in-house teams to deliver bespoke UK content that hits brand, lead generation and customer acquisition goals. It will involve liaising with teams outside of the UK Integrated Marketing team, such as SEO, to ensure an effective, holistic content plan is delivered for the UK.
• Own our product placement efforts, working with our agency to ensure solid exposure of our hardware in relevant film / TV programmes.
• Report on the efficacy of the above work in standing forums, as well as reflexively.

You Have

• A minimum of 3 years experience in marketing, with experience in both content marketing and events.
• The ability to work autonomously and hit the ground running.
• A solution-oriented mindset, and a bias to action.
• Strong analytical capabilities, particularly with regards to reporting on marketing contribution to business performance.
• Excellent written and verbal communication.
• The desire to contribute positively to a growth-focused and team-orientated culture.

Benefits:

Health insurance for you and dependents

Pension

Life Assurance

Income Protection

Wellness Allowance

Flexible Time Off

Cash Plan Scheme