COLORS Bangla is Viacom18’s flagship Bengali General Entertainment Channel. With the tagline of ‘Natun Sopner Rong’ (the power of your dreams), COLORS Bangla weaves in the rich Bangla culture in its contemporary content. Drawing inspiration from everyday stories and the much-vaunted intellect and values that define Bengalis, Colors Bangla epitomizes characters who are inspirational and aspirational but are rooted in Bengal’s culture and tradition – a combination of today’s emotions and tomorrow’s aspirations. An eclectic mix of fiction and non- fiction shows, COLORS Bangla’s content offering contains different hues of life – Nayika No.1, Pherari Mon, Ram Krishnaa, Sohag Chand, Tumpa Autowali and Tumii Je Amar Maa.