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Wattpad

[Wattpad] Performance Marketing Coordinator

🌎

Toronto, Ontario

2w ago
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Job Description

Wattpad’s vision is to entertain and connect the world through webnovel stories. Since 2006, we’ve been on a mission to use the power of community and technology to unleash the full potential of stories to the world. Representing a tapestry of cultures and languages,  around the world come to Wattpad every month to share and discover stories they can’t find anywhere else. Come build the future of entertainment and storytelling with our global team, and write your next chapter with us!

Wattpad is part of the WEBTOON family of brands, the largest storytelling platform in the world that enables creators and users to discover, create, and share stories. With over 24 million creators and ~170 million active users per month, we are truly empowering creation by anyone, for everyone. To read more about our family of Brands, check out our website here

As our new Performance Marketing Coordinator, you will contribute to the performance marketing practice at Wattpad by executing marketing campaigns, building up our knowledge base of effective tactics through testing & experimentation, and supporting the development of systems and processes that will allow the marketing team to thrive. You will have the opportunity to work cross-functionally across Brand, IP, Social, Growth, Product, and Creative, to ensure that performance marketing is able reach its objectives. You will also have the opportunity to derive both quantitative and qualitative insights from Wattpad’s existing base of monthly visitors to help inform our current and future channel strategy.

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