At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfil and deliver their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best-in-class service levels through the introduction of pioneering new products and services in the last mile delivery space. Come join the team and help us make history!
Amazon Logistics is seeking a Senior Marketing Manager to lead strategic candidate attraction and engagement initiatives with last mile vendors in Japan. This role will be critical in developing innovative marketing approaches to attract high-quality delivery associates across our network. You will be responsible for attracting prospective candidates across Japan using brand and performance marketing strategies to drive inbound leads into applications. You will aggregate and analyze inputs from multiple sources to identify and drive recruitment marketing campaigns across multiple markets. As well as driving program awareness and acquisition, you will be responsible for strategic projects to improve effectiveness of marketing across the team, budget ownership, agency management and marketing reporting inputs to senior leaders.
The ideal candidate has a track record of success in marketing strategy, and a strong background in performance marketing and lead generation campaigns. You also have proven experience managing priorities and working effectively across a number of internal stakeholders, strong project management skills, attention to detail, and an entrepreneurial, creative spirit. You will need to be able to move between strategy and execution on a daily basis. You have experience and influence in cross-team collaboration across multiple projects. A successful candidate will be highly analytical, resourceful, customer focused and have a proven track record in taking on end-to-end ownership and successfully delivering results in a fast-paced and dynamic business environment.
Key job responsibilities
o Develop comprehensive marketing strategies for talent acquisition
o Manage multi-channel marketing campaigns
o Developing metrics and measurements to determine campaign effectiveness, including partnering with BI team, media agency and third-party vendors to implement performance measurement automation, attribution and channel optimization
o Collaborate with cross-functional teams to drive strategic candidate attraction
o Utilize data-driven insights to optimize marketing tactics
o Enhance candidate experience and engagement
- Japanese and English proficiency required
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of integrated marketing strategy experience
- Proven expertise in digital marketing channels
- Strong analytical and communication skills
- Ability to balance strategic thinking with tactical execution- Experience managing senior leadership communications
- Advanced data analytics skills
- Proven success in agency relationship management
- Track record of developing comprehensive, full-funnel marketing campaigns
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