Consumer Insights Specialist

About Nubank

Nu was born in 2013 with the mission to fight complexity to empower people in their daily lives by reinventing financial services. We are one of the world’s largest digital financial services platforms, serving 85 million customers across Brazil, Mexico, and Colombia. As one of the leading technology companies in the world, Nu leverages proprietary technologies and innovative business practices to create new financial solutions and experiences for individuals and SMEs that are simple, intuitive, convenient, low-cost, empowering, and human. Guided by its mission, Nu is fostering access to financial services across Latin America.

About our team:

We are seeking a top-performing researcher to join our exceptional team, which is making significant changes in the financial industry and promoting banking in Mexico.

Our Research team is widely recognized within the organization as a key partner in strategic activities. These range from understanding consumer pain points and driving product positioning to crafting effective marketing campaigns.

We operate without silos or data access restrictions, allowing us to leverage all available information to solve business-impacting problems. Here, there is no 'that's not your job' mentality; colleagues from any team are open to collaboration and eager to co-create solutions.

Main Goals:

A Senior Researcher is responsible to perform research and collect data regarding trends, market competition and consumer satisfaction, in order to identify issues,  shortcomings and outputs. These insights provide reports to assist in product development, marketing strategies, sales projections, or improvement of our services.

Responsibilities of this position are:

• Act as a business partner to identify when market research can contribute with a business issue; 
• Articulate a backlog of research projects aligned with business problems we can better solve through market research;
• Conduct end-to-end research projects with different objectives inside the marketing, growth or product organization 
• Build relationships with product teams and other teams from the marketing tribe to guarantee buy in and collaboration towards the objectives;

Knowledge, Skills, and Abilities:

• Working knowledge of different research methodologies (quantitative and qualitative) and experiments techniques;
• Strong analytical skills and data analysis;
• Knowledge about decision-making models;
• Solid experience with Ad hoc research;
• Strong analytical skills with the ability to leverage on data to develop strategy/decisions;
• Ability in trend analysis and market/competition mapping;
• Familiarity with putting together data from multiple sources to tell a story;
• Experience with studies and metrics that evaluates product market fit validation;
• Strategic thinker with good communication and presentation skills.
• English proficiency.

Behaviors:

• Customer Focused - Understanding our customers to better meet their needs;
• Adaptable - Being able to discuss different business questions with different teams about different projects and methods;
• Influential - Being able to move forward the agenda in connection with other teams;
• Ownership - Ownership sense and hands-on attitude to coordinate and execute projects end-to-end;
• Outcome Oriented - Prioritizes done over perfect and establishes clear objectives for each task;
• Inclusive - Team player, hears others opinions and considers them; 
• Self-Aware - Understands data, analysis and methods are a means to an end. Does not put any of these before the clients and business itself;
• Smart Problem Solver - Being able to identify the most efficient research plan and being proactive in proposing investigation to observed business questions;

Core Benefits:

• Equity at Nubank
• Health insurance
• Vacations of 15 workdays
• NuLanguage - Language learning program
• Parental leaves

Diversity & Inclusion at Nubank

We want to have a product for everyone, and we build strong and diverse teams that rise to the challenge. We are a team of the most creative people in technology, and we hire under equal opportunity, irrespective of gender, ethnicity, religion, sexual orientation, or background. We are proud to say that 30% of Nubanker recognize themselves as part of the LGBTQ+ community, and 40% of our team comprises women in all positions and seniority levels. We are a very process-light organization that values human interactions, and that is an essential part of our culture. At Nubank, everyone has the opportunity to speak up and participate, grow, and share ideas.