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Apple

Product Marketing Measurement and Attribution, Ad Platforms

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Austin, Texas, United States

3d ago
πŸ‘€ 4 views
πŸ“₯ 0 clicked apply

Job Description

Description

Description
We are looking for an experienced Product Marketing Manager to lead the development and execution of strategies to help our clients effectively measure and attribute their campaigns on our advertising platform. This role will focus on enabling advertisers to accurately measure the effectiveness of their campaigns, providing actionable insights, and ensuring that our platform offers ground breaking attribution solutions. The Product Marketing Manager will work closely with cross-functional teams to communicate value propositions, drive product adoption, and shape the product roadmap based on market demands and customer feedback.

Minimum Qualifications

Minimum Qualifications
  • BA/BS or above in Communications, Marketing, Advertising, Business, Engineering or related field.
  • 10+ years experience developing B2B marketing strategies with a focus on measurement, reporting and attribution

Key Qualifications

Key Qualifications

Preferred Qualifications

Preferred Qualifications
  • Extraordinary written and verbal communication β€” with ability to make the complex simple
  • Relentless attention to detail, thoughtfulness, and curiosity are required
  • Some travel required
  • Strong background in advertising technology
  • Familiarity with key performance metrics in digital advertising (e.g., ROI, ROAS, CPA, LTV) and how to optimize them to achieve marketing objectives
  • Skilled at building relationships and leading through influence, discussing and debating ideas in a collaborative way, developing an informed point of view, and driving quality work across a geographically distributed team
  • Excel at navigating through ambiguity to move initiatives forward β€” from strategy and concept to delivery
  • Appreciates Apple culture and values, and is energized by the challenges of redefining and demonstrating the benefits of user-centric advertising products
  • Self-starter who can work independently and is able to demonstrate creative and critical thinking
  • Ability to adapt quickly to changing priorities and needs, and comfort with ambiguity
  • Extraordinary attention to detail

Education & Experience

Education & Experience

Additional Requirements

Additional Requirements

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  • Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.

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