ActiveCampaign
Director, Content Marketing & Strategy
🌎
United States
2d ago
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Job Description
$187,200 - $228,800
As ActiveCampaign’s Director, Content Marketing & Strategy, you’ll manage the team responsible for creating compelling content that attracts new audiences, converts people into customers, and supports the overall customer lifecycle. Your team’s work will include original research that advances ActiveCampaign’s market positioning, content that drives results in organic search, and content that supports acquisition, onboarding, and expansion initiatives.
You’ll join a company with a library of traffic-generating content and an appetite to invest in content strategy and design. Today, the bulk of content-related traffic comes from ActiveCampaign’s blog; but you’ll expand content to move beyond the blog as the primary content channel. This isn’t your typical lead gen, gated content role; you’ll play a role in content that touches the entire customer lifecycle.
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