WPP OPEN : Senior Mobile Product Lead

We are seeking an experienced and passionate Product Manager to lead the product vision, strategy, and delivery of iOS and Android Apps that form part of WPP Open, our cutting-edge AI-powered marketing orchestration platform. You will play a critical role in shaping the future of AI-driven marketing solutions, working closely with a talented team of engineers, designers, and data scientists. This is a unique opportunity to make a significant impact on a rapidly growing platform within a dynamic and innovative environment.

Responsibilities:

• Vision Setting:
• Define and champion a compelling product vision and strategy for the product areas within WPP Open, alongside strategic business stakeholders with a focus on aligning with WPP Open's overall goals, market trends, and the evolving needs of our clients.
• Understand the needs of users and what WPP Open capabilities add value on an App channel.
• Work with the WPP Open Product Community to identify new features that can be delivered on the App channel.
• Champion mobile first product thinking throughout the WPP Open product community.
• Conduct thorough market research, customer analysis, and competitive analysis to identify opportunities and unmet needs.
• Roadmap Creation & Backlog Planning:
  • Translate the product vision into a clear and actionable roadmap, prioritizing features and initiatives based on value, feasibility, and strategic alignment.
  • Manage and maintain a prioritised product backlog, ensuring it reflects the latest product strategy and stakeholder feedback.
  • Collaborate with engineering, design, and data science to define detailed Epics, and roadmaps that traces back to strategic outcomes.
• Stakeholder Management:
  • Build and maintain strong relationships with key stakeholders across WPP, including executive leadership across Op Co’s, delivery teams, CX, client services, and technology partners.
  • Effectively communicate product vision, roadmap, and progress updates to stakeholders at all levels.
  • Proactively gather and incorporate feedback from stakeholders to ensure alignment and buy-in.
• Manage Expectations & Evaluate Value:
  • Set realistic expectations with stakeholders regarding timelines, resources, and deliverables.
  • Define and track key performance indicators (KPIs) to measure the success of the platform and individual features
  • Analyse product usage data and gather customer feedback to identify areas for improvement and optimization.
  • Continuously iterate on the product based on data-driven insights and user feedback.
• Lead Product Delivery:
  • Lead the end-to-end delivery of the product roadmap, working closely with delivery and engineering leads to ensure timely and high-quality execution.
  • Partner closely with the engineering team throughout the entire product development lifecycle, from ideation to launch and iteration.
  • Work with and influence individual product teams to deliver towards the roadmap.
  • Remove roadblocks and facilitate communication between the product and engineering teams.
• Cross-Functional Collaboration:
  • Work closely with the CX team to ensure a seamless and delightful end-to-end user experience across the platform, aligning on user journeys and interaction design.
  • Collaborate with the partner management team to assess potential third-party solutions, evaluate product fit, and manage integrations that enhance the platform's capabilities.
  • Align roadmaps and manage dependencies with other product leads, ensuring a cohesive and integrated product offering across the WPP Open platform.
• Strategic Alignment & Product Leadership:
  • Collaborate closely with the Product Director to contribute to the overall product vision, strategy, and roadmap for WPP Open.
  • Participate in product leadership meetings and contribute to cross-team initiatives, ensuring alignment and consistency across the product portfolio.
• Idea Validation & Design:
  • Lead the validation and design of new product ideas and initiatives, collaborating with cross-functional teams (engineering, design, data science) to conduct feasibility assessments, prototype solutions, and gather feedback.
  • Drive alignment on product decisions through structured decision-making forums, presenting clear options, trade-offs, and recommendations to stakeholders.
• New Request Intake & Prioritisation:
  • Manage the intake of new product requests from business owners, client teams, and other stakeholders.
  • Collaborate with other product leads to validate, prioritise, and integrate new requests into the product roadmap, ensuring alignment with overall product strategy and resource allocation.
• Growth and Adoption:
  • Work with comms and change teams to support internal communication to improve understanding of the capabilities and products available within internal teams
  • Develop interactive demos showcasing the breadth of the WPP Open iOS and Android Apps

Desired Skills and Experience:

• 5 + years of experience in product management, ideally within the Marketing ecosystem or App Development.
• Proven track record of successfully bringing products / features to market as part of a SaaS offering.
• Proven track record of successfully launching and scaling products, with a strong understanding of SaaS business models.
• Experience working closely with professional services, deployment, and adoption teams to ensure successful product launches and client onboarding
• Strong decision-making skills, with the ability to weigh trade-offs, assess risks, and make data-driven decisions.
• Proven ability to influence and build consensus with senior leadership (C-suite and department heads) and navigate complex stakeholder relationships within a large organisation.
• Strong technical aptitude with the ability to understand complex technical concepts and communicate effectively with engineers.
• Experience working in an agile development environment, with a solid understanding of agile principles and methodologies.
• Ability to work autonomously, taking ownership of initiatives and driving them to completion with minimal supervision.
• Excellent communication, collaboration, stakeholder management, and problem-solving skills.
• Passion for Mobile Apps, AI, machine learning, and the future of marketing technology.

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are accepting: of new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people – We promote a culture of people that do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?