Freelance YouTube/Video Content Creator

Picsart is looking for a charismatic Freelance YouTuber/Content Creator with strong graphic design skills to join our social team for a 3-month project. 

In this role, you’ll leverage your design and video production expertise to create and edit content for Picsart’s YouTube channel, focusing on solopreneur and small business audiences. From crafting eye-catching visuals to producing engaging videos and showcasing your on-camera presence, you’ll play a vital role in building the right YouTube audience and driving visibility and engagement. There is a possibility of joining full-time after completion of the project.

You will

Content Creation:

• Design, produce, and edit high-quality video content for Picsart’s YouTube channel, tailored to prosumers and small businesses to help increase our target audiences. 
• Edit videos to a professional standard, adding motion graphics, transitions, and other creative elements to elevate production value.
• Design custom graphics, thumbnails, and overlays to enhance the visual appeal of content and increase click-through rates. 

On-Camera Presence:

• Host and present video content in an engaging, authentic, and confident manner.
• Build a personal connection with viewers while embodying the brand voice and personality.

Community Engagement:

• Respond to comments and engage with the audience to foster community and loyalty.
• Analyze feedback to improve content strategies and better meet audience needs.

Trends & Strategy:

• Stay updated on YouTube trends and audience behaviors to ensure content remains relevant and impactful.
• Collaborate with marketing and creative teams to align content with overall brand goals and campaigns to increase traffic to both app and web.

About you

Creative Skills:

• Proficiency in video editing software (Adobe Premiere Pro, Adobe After Effects, or similar).
• Strong graphic design skills 
• Experience with animation or motion graphics is a plus.

On-Camera Skills:

• Charismatic and comfortable appearing on camera, with excellent verbal communication skills.
• Ability to adapt tone and style to resonate with various audiences, particularly Gen Z.

Platform Expertise:

• In-depth knowledge of YouTube best practices, including audience retention, and channel growth.
• Familiarity with cross-platform content repurposing (e.g., TikTok, Instagram Reels).

Personal Traits:

• Passion for internet culture, visual storytelling, and community engagement.
• Highly organized, detail-oriented, and capable of managing multiple projects and deadlines.
• Self-starter with a collaborative mindset and a drive to innovate.