Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in marketing.
• Experience using AI tools to develop content.

Preferred qualifications:

• Experience in prompt engineering.
• Experience in leveraging external data to create content.
• Experience creating content about marketing, advertising, or AI.
• Experience using AI to create high quality, insightful content.
• Knowledge of programming languages or experience optimizing AI tools for content development.

As the AI Content Lead, you will create content for senior marketing audiences. A core part of the job is leveraging AI to develop or enhance this content. You will be responsible for independently creating a steady stream of output and partnering with technical teams to optimize AI tools for content creation.

• Use AI to produce high quality content for Business-to-Business audience - written and visual/alternative formats.
• Identify story ideas, conduct light research, and pre-work (e.g., interviews).
• Own development of content from ideation, generating drafts, to editing.
• Leverage external/public data sources to identify insights and create content.
• Produce high quality, insightful content pieces at regular pace.