STRATEGIC PARTNERSHIP

• Build strong working relationships with Marketing stakeholders in export markets across UCAN, LATAM and APAC - with focus on the US and Korea - alongside key regional stakeholders (including Content licensing teams) in EMEA. 

• Manage a team to lead the import of UCAN, LATAM and APAC title campaigns, demonstrating strategic pan-EMEA campaign leadership on EMEA needs & nuances from upstream input, right through to operational campaign execution.  

• Develop strong strategic partnership with EMEA Marketing leaders, confidently representing the full EMEA import & licensed title slate - driving forward new workflows and identifying areas for innovation.

• Determine new ways of working for Studio Relations in the region - nurturing internal (Content) and external (Studio partner - i.e. BBC, ITV, Channel 4, Sony,) stakeholder relationships, building strategy & workflows for the years ahead. 

REGIONAL MARKETING HUB 

• Strong EMEA IQ/EQ, ability to distill the complexities of the region ex-EMEA.

• Holistic purview on EMEA market strategies, nuances and ambitions. 

• Full knowledge of the global content slate & business initiatives - connecting the dots between the content slate and the business, with ability to foresee future needs. 

• Strong understanding of all import title & licensed title campaign execution in region, which can be consolidated & communicated to regional partners & EMEA leaders. 

OPERATIONAL INFRASTRUCTURE

• Through long-lead planning and analysis, develop workflows to proactively identify titles for EMEA import and socialise title-specific detail to best equip teams for decision-making and budget allocation.

• Develop new infrastructure for Marketing Studio Relations in region - enabling EMEA partners to have greater visibility, connectivity and insights regarding the licensed slate, marketing opportunities and insights. 

• Inspire and ensure operational excellence across all import and licensed campaigns. 

• Seek innovation opportunities by identifying new workflows and tooling solutions to bring operational optimisations and efficiencies.

• Lead, distill and socialise import campaign performance and learnings.

TEAM MANAGEMENT 

• Lead a small team of seasoned, geographically-dispersed marketeers - inspiring and elevating individuals, and identifying new areas for team and personal development. 

• Drive Import & Studio Relations team strategy, laddering up to the overall vision of the EMEA Planning & Operations group.

• Support EMEA Marketing Studio Relations specialist with issue escalation and crisis management, where relevant. 

• Drive ongoing innovation & efficiencies within day-to-day team ways of working, R&Rs and partner team connectivity.