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Hybrid

Gopuff is seeking a Head of Private Label for its private label business—a critical General Manager function that requires entrepreneurial vision and leadership. This role will be the driving force behind building innovative, customer-centric private label brands that not only deliver value but also stand out as industry leaders in quality, creativity, and coolness factor.

The scope of ownership is expansive, starting with shaping the category and assortment strategy, INNOVATING, crafting pricing strategies, and driving sourcing and product launches. This role demands a brand-building mindset and a passion for innovation, with the goal of creating products that inspire loyalty, differentiate Gopuff in the marketplace, and redefine what private label can achieve.

The role will lead a highly collaborative, cross-functional effort spanning teams across merchandising, supply chain, product quality and safety, legal, marketing, and creative. By fostering creativity and pushing boundaries, this individual will play a pivotal role in transforming private label into a key draw for customers, not just a value play.

Reporting directly to the VP of Merchandising, this individual will be instrumental in shaping the strategic vision and success of Gopuff’s private label business. This is an opportunity for a dynamic leader to take ownership, innovate boldly, and build brands that resonate with customers and redefine the future of private label.

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