Meta (Facebook)
Marketing Insights, International Marketing/EMEA
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About Marketing Insight at Meta:
We're seeking a Marketing Insights Researcher to join the International Marketing Insights team based in London. This person will partner with stakeholders across business, consumer, and creator marketing. They will be responsible for designing, executing, and delivering high impact research (both quantitative and qualitative) and translating the strategic insights from this work into clear, actionable implications.
About you:
The ideal candidate will have a hunger to drive significant business result/impact, orientation toward strategic thinking to drive product/brand outcomes.
Proactivity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must. This role requires thinking on your feet to problem solve so that we are able to execute research quickly and efficiently to inform inbound and outbound work that equips stakeholders and identifies new opportunities.
About the role:
International Marketing works across audiences (consumer, business, and creators), products, and markets to deliver global impact leveraging the local delta. IM-MI helps directs all the marketing outside of the US across Meta, Facebook, Instagram, WhatsApp, Business users and Creators. Our role is to
Identify opportunities that expand and progress global strategies
Inform where to invest to accelerate global goals
Lead excellent, scalable execution
Intl Marketing stands out from the central marketing teams by managing a true portfolio of brands and audiences, driving the eco-system, and finding the next ‘billion $ opportunity’ (vs being experts in a vertical). This person will be tasked to find systematic themes across region/markets, determine places we can drive ecosystem growth through consumer+business initiatives, and building strategy for unique EMEA/International opportunities
Therefore it’s vital that this researcher feels comfortable managing ambiguity, context switching, and rapidly coming up to speed with new areas and stakeholders. While the bulk of the work is EMEA focused, this researcher should be thinking across regions to help inform and unpack global strategies. This person will play a key role in balancing cultural nuance and global positioning to drive significant impact through a global-local model.