B2B Marketing Specialist (Design)

About Us: Booking.com for Business is a dedicated business travel management platform where 100,000’s of small and mid sized companies get the choice, ease and rewards of Booking.com, plus additional business travel management features and benefits that help companies to go further, faster. Role Description: As a Marketing Design Specialist, you combine B2B marketing knowledge with the creative expertise of a designer. With a broad understanding of marketing strategies and a deep proficiency in design, you craft compelling visuals and digital experiences that drive brand success. Your ability to create visually engaging content while understanding our customers allows you to resonate with target audiences. You’ll work closely with marketing, product and customer success teams to deliver creative high quality designs and visuals that support both acquisition and customer development goals. You will bring a deep understanding of branding, creativity, and user engagement, ensuring that every piece of visual content you produce is impactful, aligned with Booking.com’s brand standards and applied to the Booking.com for Business narrative. You are creative, meticulous and adaptable, who always looks for the most efficient way to work. If that sounds like you then come join our international growing team with big ambitions at Booking.com for Business! Key Job Responsibilities and Duties: Work closely with the senior UX designer to maintain and enhance Booking.com’s brand standards, and application to the Booking.com for Business narrative, ensuring a cohesive visual experience across platforms and campaigns Conceptualize and execute creative designs that align with business objectives, working on projects ranging from digital ads, website and eMail visuals, social media graphics to promotional materials and in-product illustrations. Use your design skills to translate complex concepts into clear, engaging visuals that resonate with the different personas, utilising storytelling to enhance the messaging. Produce high-quality visuals that are optimised for various digital channels, including web, mobile, social media, and email campaigns, ensuring consistency and adaptability across platforms. Collaborate with copywriters, marketing, product and customer success teams to create design elements that elevate the user experience and support product features, effectively communicating the value of our offerings. Leverage analytics to inform design decisions, ensuring your visuals not only look great but are also data-driven and aligned with business goals. Stay updated on the industry, design trends and best practices to keep our brand visuals fresh and relevant, continually pushing creative boundaries. Qualifications & Skills: 3+ years experience as a graphic or creative designer, with a strong portfolio showcasing work across digital platforms (preferable with a global reach/ across regions) Deep understanding of brand design principles and experience creating visuals that align with brand identity. Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After effects, Premiere), Figma and familiarity with animation or motion graphics. Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously. Strong collaboration and communication skills to work effectively with cross-functional teams and present ideas clearly to stakeholders Experience with data-driven design as well as the ability to utilise analytics tools to measure the impact of creative work Experience working B2B SaaS or international business environments is a plus Benefits & Perks - Global Impact, Personal Relevance: Booking.com’s Total Rewards Philosophy is not only about compensation but also about benefits. We offer a competitive compensation and benefits package, as well unique-to-Booking.com benefits which include: Annual paid time off and generous paid leave scheme including: parent, grandparent, bereavement, and care leave Hybrid working including flexible working arrangements, and up to 20 days per year working from abroad (home country) Industry leading product discounts - up to 1400 per year - for yourself, including automatic Genius Level 3 status and Booking.com wallet credit Diversity, Equity and Inclusion (DEI) at Booking.com: Diversity, Equity & Inclusion have been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations. Take it from our Chief People Officer, Paulo Pisano: “At Booking.com, the diversity of our people doesn’t just build an outstanding workplace, it also creates a better and more inclusive travel experience for everyone. Inclusion is at the heart of everything we do. It’s a place where you can make your mark and have a real impact in travel and tech.” We ensure that colleagues with disabilities are provided the adjustments and tools they need to participate in the job application and interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Application Process: Let’s go places together: How we Hire This role does not come with relocation assistance. Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive. Pre-Employment Screening If your application is successful, your personal data may be used for a pre-employment screening check by a third party as permitted by applicable law. Depending on the vacancy and applicable law, a pre-employment screening may include employment history, education and other information (such as media information) that may be necessary for determining your qualifications and suitability for the position.