ABOUT THE ROLE
As an Account Manager, your core role involves optimizing advertiser accounts on platforms like Amazon, Walmart, Target, and Google to meet their advertising goals, ensuring top-notch support at Teikametrics. You'll also have chances to lead complex projects, conduct in-depth analyses, test internal tools, and share insights with our product and engineering teams.
HOW YOU’LL SPEND YOUR TIME
• Taking complete ownership for a portfolio of accounts – Standard and High Value advertisers.
• Reviewing every account in the portfolio in complete detail to understand the current level of performance.
• Engaging with advertisers/in-country Account Manager to understand their advertising goals and expectations from the program.
• Leading kick-off calls with advertisers and drive discussion using a pre-set agenda, as and when necessary.
• Flawlessly executing end-to-end ad optimization. Analyzing account performance against key metrics to identify, recommend and implement optimization solutions to increase efficiency and meet clients’ KPIs.
• Analyzing data trends and creating keywords lists, bids and budget suggestions; gathering and analyzing data at account/campaign/industry level.
• Monitoring and communicating campaign progress through regular, in-depth activity reports and insights, and then using this knowledge as a basis for future campaigns.
• Working with Account Management, Sales & Marketing and Product teams to identify and solve issues blocking advertiser performance.
• Identifying opportunities to improve our advertising product based on customer feedback, data analysis, and feature gaps with competitive products.
WHO YOU ARE
• Have prior experience in Amazon/ Walmart ad optimization processes.
• MBA in Marketing/Operations with 5+ years of experience in digital advertising/marketing.
• Superior verbal and written communication skills. Advanced computer literacy especially in Microsoft Office applications – Excel, Access, Word and PowerPoint.
• Experience in data analysis, either professional experience or through your education.
• Desire to work in a fast-paced, challenging environment.
• Demonstrated high attention to detail and proven ability to manage multiple, competing priorities simultaneously.
• Must be willing to work in shifts to cater to global markets.
• Must have managed global clients along with owning individual performance goals.
• Passionate about online business, e-commerce and Sales/Onboarding support.