About You

You’re looking for an environment, team, and role where you’ll thrive and do the best work of your career. That’s why, as a Principal Product Designer, Growth Product Line at HubSpot:

• You’ll have a “seat at the table” from Day 1. Your partners and peers know what you do, greatly value it, and expect you to have strong opinions.
• You’ll co-own a significant part of the product with your partners and you’ll have the autonomy you need to drive its strategy and vision.
• You’ll serve as a craft leader, helping shape Growth practices and upleveling design quality across the group
• You’ll never have to guess how you’re performing. We support you with clear expectations and career conversations.
• You’ll be able to work where and how you work best: at home, the office, or a mix of both

About the product

Our Growth Product Line at HubSpot is focused on experimentation and accelerating the journey of our customers beginning with our freemium products. We're a growing team with a critical mission for HubSpot’s business. We want to help millions of organizations around the world grow by empowering people to discover, adopt, and buy HubSpot’s products the way they want to.  To achieve this, we focus on acquisition, onboarding, activation, retention, and monetization across the entire HubSpot product platform.

Top candidates will have:

• Deep domain knowledge about Product-Led Growth and experience designing new approaches to user onboarding, activation and usage
• Strong, demonstrable experience delivering successful and intuitive products using growth best practices
• Experience working closely with cross-functional leaders to establish objectives, high-level strategies, and key results for a group of designers
• Comfort with undefined problem spaces and ability to drive sound decision-making through strong problem framing skills and ability to influence
• A developed sense for how to balance speed, quality, and consistency of design
• Deep data analysis skills and ability to design solutions that effectively solve for both business goals and customer needs.
• Ability to  deliver clear, direct, and actionable feedback—and ask for it in return.
• Experience planning and leading design workshops to collaborate on driving solutions for complex problem spaces that span multiple teams
• Demonstrated strength with compelling storytelling, strong artifact quality (decks, memos, etc), and ability to sell an agenda or vision

Here’s what success in your role looks like:

• You’ll move quickly, be flexible, and build strong and compelling journey scenarios, information architecture, interaction and visual designs 
• You’ll successfully influence executive-level leadership and help them understand the impact and vision of design
• You’ll provide thoughtful feedback on designs as well as identify overlaps and efficiencies between team member’s projects
• You’ll collaborate to drive solutions for problem spaces that span multiple groups; and model ways to adapt as new data and insights are uncovered
• You’ll build strong relationships across the organization, including with cross-product designers, engineers, product managers, analysts and the broader business
• You’ll ground your designs in data- and customer insights, confidently navigate pushback, and provide rationale that reflects design best practices.

You’ll love this role if you

• Enjoy greenfield thinking and designing 0 to 1 experiences
• Enjoy talking with customers and prioritize leaning into always-on customer feedback to inform your designs
• Enjoy delivering on  high-complexity projects and helping create visibility in these areas
• Enjoy modeling best practices for knowledge sharing, collaboration and facilitation, as well as mentoring others 
• Are experienced in fostering team health, mission, and purpose
• Share our HEART values and practice growth mindset

About UX at HubSpot

Our UX team is a passionate and diverse group of ~300 product designers, content designers, researchers, and design ops folks globally who build consumer-grade experiences while solving enterprise-level problems. We’re set up to work as equal partners to our peers in product management and engineering. We design and deliver a crafted experience to our customers by setting a high bar on ease of use. We’re investing deeply in building whole and healthy UX teams across all of our disciplines so we can better solve problems for our customers.

We involve our customers in every step of our development process. We strive to deliver a B2B product that’s just as easy to use as the best B2C products on the market. When our customers grow, we grow, too.

Want to know more about product design at HubSpot?

• The possibilities of “and” — prioritizing usability alongside feature growth
• By the people, for the people: keeping your design system evergreen
• See all HubSpot UX blog posts

One more thing you should know…

There’s a lot of research showing how marginalized groups of people may not apply for jobs unless they meet 100% (or more!) of the qualifications. We also know that many UX folks come from backgrounds with different experiences that might not seem “standard”—and that’s okay! We really value people who bring unique perspectives and add new knowledge to our team.

You might not feel like you “check all the boxes” as you read this job post, but we hope you’ll apply anyway because we’ll take great care in working with you. 🧡