Job Description
The Industry Lead is a Finance vertical expert that is part of the Sales team with the focus on two main areas.
What you’ll do
- Being the face of AppsFlyer for Finance and FinTech enterprise companies in EMEA & LATAM. It will consist of speaking at events, organising consultative workshops, consulting with customers and prospects on best practices and market trends for mobile marketing, helping customers grow their business, and educating the Finance market on best practice app strategies
- Growing the Finance book of business in EMEA & LATAM for AppsFlyer: planning and executing — with the help of Sales, Customer Success, Marketing and Partner Development teams— strategies and activities that lead to increased revenue for AppsFlyer
What you have:
- Extensive experience with Performance Marketing for mobile apps: as part of the digital marketing team (User Acquisition or CRM) on the customer or agency side
- Confident public speaker who can create their own quality decks to present and educate stakeholders in Finance and FinTech
- Good relationship building skills (being well connected within the industry is a plus)
- Comfortable working with large amounts of data in Google Sheet to produce insights and being able to translate and present those insights clearly in to strategic suggestions
- Team player able to work closely with other roles
- Readiness to travel within EMEA & LATAM
- Eagerness to learn: the end goal is to become the most knowledgeable person and a thought leader about Finance app strategies and best practices across EMEA & LATAM
Start-up mentality: ability to spot opportunities for the business and act on them.
As a global company operating from 25 offices across 19 countries, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.